|
|



 |
THE INDUSTRY
Good news: The call center industry in India is emerging
as one of the largest human resources employer in the country. With
the industry doubling in size every couple of months and
analysts predicting a turnover of $3.7bn by 2008,
India is set to become the call centre capital of the world.
THE PROBLEM
The shortage of rudimentary training tools is proving to be a severe
hindrance to the industrys development. Inadequate
communication, Indian accents and cultural behaviour patterns are leading
to a critical failure to link corporate objectives with their agents.
THE RESULT
Agents are unable to meet customers' increasing demands for superior
service and thousands of customer interactions go bad everyday, posing
a serious threat to an organization's financial well-being.
THE SOLUTION
A fundamental reassessment of the training tools available
on the market.
The key to leveraging this critical link between an executive's strategic
vision and the reality of his/her customers' experience is to view agents
as a strategic company asset, one worth investing in. Training is critical.
As one industry Stalwart points out, it is imperative not just for the
industry, but for the country. Where are we going to find the
million people for the much touted $17 billion industry? My firm belief
is that vocational training has to be integrated in the secondary school
level.
WHY HUMAN CAPITAL DEVELOPMENT
To ensure the best customer experience, companies must
provide their service representatives with the right tools. Imporving
agents customer contact skills not only improves employee self esteem
but can provide organizations with a significant competitive differentiator.
In order to make sure you maximise your return on human
capital assets , we provide a dynamic software solution that trains
agents strategically, transforming local talent into global skill. Human
Capital development vers.01 is an integrated software package that functions
as a training tool for agentsl. With an intuitive easy-to-navigate interface,
the software simulates the call center conversation, prompting the agent
to respond to pre-recorded client queries, by entering
pre-recorded responses
onto a time line, much as in the real life scenario. These responses
have been individually tailored, collected from 'post training' agents
already au fait with using corporate identity, expected terminology
and business dialogue script effectively.
Human capital development will aid call center agents with following
ciritcal customer contact skills
- learning how
americans speak,
- learning how
to speak like an american
- learning how
americans think,
- learning what is important
to americans,
- learning how best to
get americans to respond in the desired way.
MORE INFO

Copyright © 1995
-2002, Nungu
& Signwave
Human Capital Development is a Trademark of Nungu and Signwave,
Inc.
|
|